Out of all the rhetorical tropes stocked in our arsenal of persuasion, pathos is certainly the most powerful. Logos is like a castle, well-founded, sturdy and strong, however pathos is the wave of water which sinks it with overwhelming force.
Pathos is an appeal to the emotions. Whether that is sadness, pity, happiness or anger; whenever someone is trying to inspire any sort of emotion from the audience they are using pathos. Continue reading “Defence Against the Dark Arts: Poisonous Pathos”
The term Logos refers to logic which can be seen as the pursuit of proof. There are two different types of logic, formal logic (also known as mathematical logic) and informal logic. Informal logic is the sort we use in speeches and it is what this blogpost will focus on. If you want to know more about formal logic, we have a blogpost about that too!
Logos is the term used when you try to persuade someone with evidence or a logical argument. A logical argument can be anything that is loosely based on logical principles. You can think of a logical argument like a wall. You get some walls that are impressively tall, however in reality, it doesn’t take much to knock them over. You get some made out of sticks and mud whilst others are made out of solid rock. You even get some badly built walls that have gaping holes letting in the foul winds of manipulation and deceit. Continue reading “Defence Against the Dark Arts: Lying Logos”
”If for I want that glib and oily art,
To speak and purpose not…”
This is a quote from Shakespeare’s King Lear. It refers of course to rhetoric – that dangerous dark art of manipulating words to speak and purpose not! Rhetoric is still today seen as a dirty word that is often used to accuse adversaries of possessing a questionable disposition. For example, the media only really uses the word ‘rhetoric’ when they are talking about Donald Trump or North Korea (when they are talking of Obama they tend to use the word oratory).
Continue reading “The Dirty Rhetorician; The Glib and Oily Art”