Category: Blog
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Last week I went to attend the European Speechwriter’s Network Conference in Leuven. Twice a year a collection of Europe’s top speechwriters gather for a conference to share ideas at one of the world’s most prestigious conferences for Speechwriters. This year the conference was chaired by Alexander Drechsel who is an Interpreter at the European…
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Logos (logic) is known to many people but understood by few. The danger with logic is that all it takes is a subtle distortion to produce a flawed, but very convincing argument. To understand logic properly we have to go back to the very basics. Basic logical syllogisms An argument using logic is often called…
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According to Cicero there are three types of speeches, deliberative (to persuade an audience), judicial (to present a case in a debate or argument), and epideictic (to give a ceremonial speech). Each type of speech has its own purpose, and each has its own secret weapons. This post is going to focus on one of…

